Simone Rocha x adidas FW26 Revealed at London Fashion Week
Simone Rocha and adidas have unveiled their Fall/Winter 2026 collection, a departure from prior partnerships that fuses romantic detailing with functional sportswear. The lineup spans apparel, footwear, and accessories defined by an "athletic-ethereal" sensibility, showcased during London Fashion Week.
The collaboration marks a notable evolution in Rocha's approach to sportswear partnering. Rather than applying surface-level embellishment, the collection pursues a more deliberate fusion of the designer's signature romantic vocabulary—pearl accents, ruffled textures, crystal detailing—with adidas's utilitarian Three Stripes lineage.
Design Direction
Key silhouettes anchor the range: pearl-encrusted track jackets that marry structured tailoring with hand-applied ornamentation, ruffled interpretations of the iconic Three Stripes top that challenge the graphic's utilitarian origins, and crystal-embellished sneaker uppers that elevate performance footwear into evening-ready territory. The collection resists the trap of decoration-for-decoration's-sake; instead, each element serves the broader tension between practicality and luxury that defines contemporary sportswear.
The adidas x Simone Rocha collaboration extends beyond sneakers into a fully realized ecosystem of pieces—a necessary scope for a designer-led partnership to feel coherent. Accessories round out the offering, maintaining visual and conceptual consistency across categories.
What distinguishes this effort from typical brand collaborations is its refusal to compromise either party's sensibility. Rocha's work remains unmistakably hers—ornamental, precise, textured—while adidas's structural DNA and Three Stripes vocabulary remain legible and central. The result feels neither like a fashion designer playing dress-up with sportswear nor a brand chasing credibility through celebrity association.
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Release Info
Availability: Fall/Winter 2026
Retail Price: TBA
Where to Buy: adidas.com, select retailers (details to follow)
