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Forget-me-nots x Nike Total 90 Shox Magia Releases June

The Tokyo-based concept store makes its official debut with Nike's mainline division through a collaboration on the Total 90 Shox Magia, a hybrid soccer and performance silhouette arriving in two distinct colorways. The partnership marks Forget-me-nots' second major Swoosh venture and arrives timed to the 2026 FIFA World Cup cycle.

By Jordan Ellis|June 3, 2026

Forget-me-nots x Nike Total 90 Shox Magia in Green Gusto with Metallic Silver accents and black outsole details

Forget-me-nots has secured its first collaboration directly with Nike Inc.—a notable distinction given the boutique's 2023 Jordan Brand partnership on the Air Ship. The Japanese retailer now turns its editorial eye to the Total 90 Shox Magia, a technically ambitious silhouette that merges soccer and running aesthetics in ways that naturally align with the store's curatorial sensibility.

The Total 90 Shox Magia itself represents a curious footnote in Nike's performance lineage: a fusion model that pairs the Total 90 III soccer shoe framework with Shox cushioning technology. For Forget-me-nots, this hybrid construction provides an ideal canvas for aesthetic refinement. Rather than dominating the shoe's visual language, the collaboration adds texture through material selection and restrained branding.

Forget-me-nots x Nike Total 90 Shox Magia in Green Gusto with Metallic Silver accents and black outsole details - detail view 1

Design & Colorway Details

Two colorways comprise the collection. The "Green Gusto" iteration features a luminous gradient upper with Metallic Silver accents spanning the heel and midfoot panel, while black grounds the outsole and interior elements. Branding appears minimally: "FMN" on the right insole paired with the signature forget-me-not flower motif on the left. A secondary "Shy Pink" colorway incorporates University Red and Black alongside similar Metallic Silver detailing, though imagery for this version remains limited at present.

Forget-me-nots x Nike Total 90 Shox Magia in Green Gusto with Metallic Silver accents and black outsole details - detail view 2

Forget-me-nots x Nike Total 90 Shox Magia in Green Gusto with Metallic Silver accents and black outsole details - detail view 3

The design philosophy echoes Forget-me-nots' approach to its previous collaborative work—restrained, material-focused, and architecturally considered rather than overtly branded. The flower icon serves as the store's sole visual identifier, a subtle touch that prevents the shoe from reading as a commercial exercise.