Nike Air Max 270 "College Grey/Racer Blue" (use code GEARUP)

The Air Max 270 occupies a unique space in Nike's Air Max lineage—a model that synthesizes heritage cushioning technology with contemporary silhouette language. Released in 2018, the 270 reframed Max Air as a lifestyle proposition rather than a performance tool, combining a full-length visible Air unit with a voluminous, rounded toe box that references the Air Max 90 while pushing toward modern aesthetics. The shoe's namesake refers to the 270-degree visibility of the Air unit wrapping the heel and lateral sides, a design statement that prioritizes visual impact alongside functional cushioning. This positioning made it an instant crossover success—equally at home in gym rotation or as a casual daily wear option.

Constructed with a mesh and synthetic upper, the 270 delivers breathability without sacrificing structural integrity around the collar and heel. The sole unit beneath the mesh upper sits atop Nike's full-length Max Air midsole—a thick, responsive cushioning layer that absorbs impact and provides the plush feel the model is known for. The rubber outsole offers reliable grip across varied surfaces, while the overall weight-to-cushioning ratio makes the shoe accessible for all-day wear. The curved, almost oversized silhouette has become one of Nike's most recognizable contemporary profiles, distinct enough to read instantly at distance.

The Air Max 270 remains one of Nike's most versatile lifestyle silhouettes, equally suited to streetwear layering, athleisure combinations, or casual pairings with denim and basics. Its neutral platform and generous proportions work across wardrobe approaches—the shoe doesn't demand styling, it absorbs it. The model's cultural durability stems from this flexibility: it neither chases trend nor ignores current mood.

At $136 using code GEARUP at checkout—a 20% discount from the standard $170 retail price—the Air Max 270 represents strong value for a core Nike lifestyle model. The shoe typically holds its price across retail, making this markdown meaningful for anyone with the silhouette on their radar. Nike's standard sizing runs true; those between sizes should note the generous toe box accommodates a slightly larger fit comfortably.